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17th September 2008 Charles J. Brown
03:15 pm

Obama’s New Commercial


Two minutes long.  Thoughtful, realistic, comprehensive, and hard-hitting.  The framing works.

Two observations.

1.  The only thing missing are bullet points highlighting the key points in the plan.  I think that would have been more effective than keeping the web address up the whole time.

2.  The big question is whether people are willing to spend two minutes watching this.

Ironically, given my critique of Gerson’s column earlier today, this is exactly what Gerson suggested he do.  But I still don’t think that this precludes him from also hitting back.  And I remain convinced that Gerson is shifting the blame by arguing that it is somehow Obama’s fault that McCain has become a lying liar who lies about lies.

This entry was posted on Wednesday, September 17th, 2008 at 3:15 pm and is filed under globalization, media, politics. It is tagged under , , , , . You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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